ICS welcomes Keith O'Loughlin as a new Fellow of the society.
As Senior Vice President Sportsbook and Platform at SG Digital, Keith is responsible for the sports betting division that powers market-leading sportsbooks across the globe including GVC, SkyBet, Caesars Entertainment, New Zealand Racing Board and Danske Spil among others.
This involves end to end product management, engineering and development, Managed Trading Services including pricing, trading and risk management for 300k events per annum, along with project implementation and day to day operational support for sportsbook customers in the U.S., U.K., Asia and beyond.
Keith has previously held senior positions at the some of the industry’s leading sports betting operators, including Chief Product Officer at Ladbrokes Coral, Sportsbook Director at Coral, as well as CEO and CTO of BoyleSports.
Prior to betting and gaming, Keith worked at an executive level in Education and Learning with both Intuition.com and CampusIT gaining global awards for innovation in the process. He started his career as a Management Consultant within PwC in Dublin and London.
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